Careers At Knack

HELP CHANGE THE WAY PEOPLE CARRY THEIR LIFE

We created Knack to make it easier for multi-tasking, mobile professionals to get from Point A to Point B without lugging a bunch of bags - in other words, #OneBagLife. Our multi-purpose products combine the best features of stylish, daily-use computer backpacks with a patent-pending hidden compartment that you can easily access, expand and pack like a suitcase whenever you need extra space for travel, the gym or anywhere your life takes you. We sell our products exclusively through knackbags.com.

While the Knack team calls on years of personal experience working with brands like Tumi, North Face, Coach, Samsonite, and eBags, we think our company is unique and different. Each Knack team member is trusted with autonomy and getting the work done without micromanagement. We enjoy hanging out with each other, but we also keep meetings to a minimum. We are always looking for talented people to join our rapidly-expanding company.

At Knack, we have a thirst for change, love creative thinking, expect data-driven decisions, and believe in remote-work and flexible work hours. Knack is a fully remote company with headquarters located in Providence, RI and Portland, OR.

CURRENT OPENINGS:


DIGITAL CONTENT MANAGER

We are looking for a Digital Content Manager who will create and manage compelling branded content, across a number of channels, that will engage the Knack consumer while building brand awareness. You will develop a deep understanding of our audience in order to communicate our brand story and inform our consumer with value-add content in order to drive qualified traffic to our site. As a key member of our marketing team, you will develop and implement a wide range of content for every stage of the purchase funnel across the following channels: 3rd party digital publishers (both affiliate and non-affiliate), influencers, traditional PR, Knack social media, our blog, email and SMS. You must be prepared to roll-up your sleeves and get the job done: Knack is comprised of make-it-happen personalities. This position will start as a full-time contractor position and could lead to full-time employment, with equity participation, in the second half of the year.

Knack is a fully remote company with teams located in Providence, RI and Portland, OR. The Digital Content Manager is a fully remote position, and while we would prefer someone located in, or near, the Providence or Portland areas, we will entertain candidates from other areas.

In this role, you will be responsible for:

  • Defining and owning Knack’s digital content strategy across all non cost-per-click channels.
  • Growing Knack brand recognition, community, traffic, and sales in accordance with Knack’s overall brand strategy.
  • Creating and implementing 100% of Knack organic content.
  • Managing the day-to-day operations for 3rd party digital publishers (both affiliate and non-affiliate), influencers, traditional PR, Knack social media, blog, email and SMS.
  • Developing and executing a monthly content calendar designed to support brand and communications strategy.
  • Using data to drive decisions, optimize content and content strategy and to ensure achievement of goals.
  • Forecasting growth for each channel based on historical data and industry trends.

Specific Responsibilities include:

  • Manage all marketing efforts on organic social media. Post content and interact with our social community in a timely manner by answering questions, asking for feedback or sparking meaningful conversations. Loop in the customer support team as necessary.
  • Define, organize and write copy for the blog. Research ideas based on content strategy, write 4-5 posts per month and build them in Shopify admin.
  • Define, organize and write copy for all email and SMS communications.
  • Aggressively identify, recruit, and onboard new external content publishers, large and small, across a variety of verticals and industries. This will include, but is not limited to, bloggers, writers, reviewers, Influencers, complimentary brand partnerships and any new channels identified.
  • Optimize and enhance existing content publishing partner productivity by creating customized non-promotional incentives, identifying new topics relevant to our brand and to publishers, and optimizing publisher content performance by identifying/creating Knack landing pages.
  • Help as needed with website content and copy.
  • Serve as editor-in-chief for all digital content to ensure quality, clarity and consistency.
  • Integrate SEO best practices into site content to boost qualified traffic.
  • Collaborate with other team members to optimize content so it can be maximized across multiple channels.

Bonus Skill Set

Luxury Brand Experience: Because we are a premium, non-discount brand, this position must have some familiarity with creating content and driving growth without using discounts, coupons or price promotions.

Experience

Required:

  • Bachelor's Degree in marketing, creative writing, or a related field (or equivalent experience)
  • 2-4 years’ experience in content creation for a fast-growing direct-to-consumer brand
  • Exceptional written communication skills
  • Experience managing external content creators
  • Focused, hard-working individual who thrives in a fast-paced environment, creating content quickly and efficiently
  • Self-starter, who is naturally driven to complete projects and meet KPI’s and growth goals without hand-holding or micro-management
  • Ability to multi-task and prioritize an ever-changing workload
  • Experience quantifying ROI for content marketing efforts
  • Proficient in Adobe Suite, Microsoft Excel, Google Suite, and Google Analytics
  • Creative, energetic problem solver

Desired:

  • Photography or video skills
  • Graphic design skills
  • Retail sales background or understanding
  • Ability to understand HTML & CSS
  • Passion for bags (backpacks, handbags, travel bags, sport bags, etc)

To apply for the Digital Content Manager position, please submit your resume to: careers@knackbags.com


FULL-STACK SHOPIFY DEVELOPER

We are looking for a seasoned Full-Stack Shopify Developer to be responsible for managing our responsive ecommerce storefront. You will own the code, manage our current storefront, understand SEO best practices, build and deploy new and cutting-edge features for our direct-to-consumer responsive ecommerce website. You will be responsible for improving conversions, page load speeds to enhance the customer experience. In this role, you will be highly metrics driven with a thirst to improve the customer journey on a daily basis. You will also monitor and set up alerts if we fall below agreed upon metrics. You must be prepared to roll-up your sleeves and get the job done: Knack is comprised of make-it-happen personalities. This position will start as a full-time contractor position and could lead to full-time employment, with equity participation, in the second half of the year.

Knack is a fully remote company with teams located in Providence, RI and Portland, OR. The Ecommerce Developer is a fully remote position, and while we would prefer someone located in, or near, the Providence or Portland areas, we will entertain candidates from other areas.

In this role, you will be responsible for:

  • Responsible for maintaining, expanding, and scaling our responsive storefront
  • UI/UX development for a responsive website always thinking mobile first in your design and code
  • Continuously look for ways to improve conversion rates and implement A/B tests
  • Configure, design, and develop solutions including key integrations to 3rd party solutions
  • Write well designed, testable, efficient code by using best software development practices
  • Improve UI/UX interface by using standard HTML/CSS practices
  • Integrate data from various back-end services and databases
  • Monitor and track system processing and performance indicators to ensure business requirements are being met
  • Set up alerts if we fall below agreed upon site metrics
  • Participate and/or lead project teams to deliver new functionality
  • Maintain state of the art understanding of website and mobile platform capabilities
  • Work closely with Shopify and other 3rd party solutions providers to enhance our business capabilities

Experience

Required:

  • 1-3+ years’ experience with Shopify ecommerce platforms.
  • BS in computer science or a related field
  • Prior demonstrable experience in using Shopify to build e-commerce sites
  • Minimum 3 years’ experience in web design and development
  • Experience in building Shopify themes and custom sections with non-standard functionality
  • Deep understanding of cross-browser issues and code solutions
  • Advanced skills in PHP/HTML/CSS/MySQL/JavaScript/JQuery/SQL/Shopify Liquid/GIT
  • Strong knowledge in JS frameworks like React, Node, Vue, etc
  • Deep understanding of Google Analytics
  • A solid understanding of how web applications work including security, session management, and best development practices
  • Adequate knowledge of relational database systems, Object Oriented Programming and web application development
  • Hands-on experience with network diagnostics, network analytics tools
  • Basic knowledge of Search Engine Optimization process
  • Aggressive problem diagnosis and creative problem solving skills
  • Strong organizational skills to juggle multiple tasks within the constraints of timelines and budgets with business acumen
  • Ability to work and thrive in a fast-paced environment, learn rapidly and master diverse web technologies and techniques.

Desired:

  • Graphic design skills
  • Retail e-commerce background or understanding
  • Passion for bags (backpacks, handbags, travel bags, sport bags, etc)

To apply for the Full-Stack Shopify Developer position, please submit your resume to: careers@knackbags.com